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Ideum: Trading Tokens For The Sharing Economy

Ideum Tokens are a smart currency specially designed to work with online marketplaces.

LOS ANGELES, CA– Ideum Corp announced today the start of the pre-sale of its Ideum Tokens. Ideum ’s mission is to become the trading currency for the Sharing Economy and Online Marketplace trading. Ideum Tokens are Trading Tokens, a smart currency specially designed to work with online marketplaces providing a safer and decentralized platform where users on both sides of the transaction conduct business using Smart Contracts.

Ideum Tokens will be registered as securities.

“Ideum’s Blockchain technology and Smart Contracts solve one of the biggest problems that the current financial and credit card institutions have not been able to crack; solving discrepancies” said CEO Elias Chavando.“Ideum will become the leading solution for trading online by promoting the effective matchmaking, transparency, efficiency, contract security and trust standards.”

The Ideum Token initial distribution will be in the form of a presale. Accredited investors will be able to acquire Ideum Tokens at a reduced rate during the presale period via wire transfers or checks through the company’s website, Ideum.io. Subsequently, people and companies will be able to purchase Ideum Token during the Token Generating Event scheduled to start in May of 2018. The TGE will be conducted in the company’s website Ideum.io.

“We are implementing a new and revolutionary way to mine crypto currency: “Mining Through Sharing.”Ideum Tokens can be mined by listing items for rent, or sale, and participating in community forums. Users can mine or earn relatively larger amounts of tokens by successfully completing transactions like buying, selling, renting and sharing items. These earned tokens can them be used as trading currency in the participating marketplaces and ultimately trade in cryptocurrency exchanges. This unique feature of the Ideum Tokens increases interaction in online marketplaces,” said Chavando.

The Ideum token will be classified as a security or currency. Upon and after the TGE, the Ideum token will be a token that allows a holder to access and participate in the Ideum community. Any appreciation in value of the Ideum token is incidental. For more information, please review the Ideum White Paper and relevant documents available at the company’s website: Ideum.io

Rentus.com on the Roll

Innovative Website to Expand Online Renting to Moving and at the same time, have mobile billboards

Los Angeles, CA—Beginning this week, Rentus.com is set to roll out the first of a fleet of moving trucks at a much cheaper price than the average moving company.  Rentus.com is the Airbnb for your ‘stuff,’ an online marketplace where users can list items to be rented, or rent items to use. The moving trucks are in addition to the other thousands of items already listed on Rentus.com. Users can rent a moving truck for $49.99 a day with 100 miles included and still have money left over to rent other moving materials.

“Moving is stressful enough without the high prices of a moving truck or moving company. Our moving trucks will give our users an opportunity to rent a truck for a reasonable price,” said Rentus.com Founder and CEO Elias Chavando.

Rentus.com Moving Truck and billboard

Renting a moving truck in the Los Angeles area and only going 100 miles can cost $200 or more. With Rentus.com you can not only rent the truck for under $50.00  a day, but also rent moving items as well. Moving dollies and hand trucks can cost you another hundred dollars to buy for a one time move. Rentus lets you rent these items for a day or even a few hours without paying full retail.

“We are able to rent the trucks at a much lower price and in return are having Rentus.com advertised throughout the city. The trucks will act as mobile billboards throughout the Los Angeles area while providing our users with a less stressful moving experience,” said Chavando.

Based in Los Angeles, Rentus.com went live on January. They have partnered with several rental businesses providing them with an inventory of thousands of items ready to be rented out. Peer to peer rentals are also taking off.

Rentus.com is currently available in Southern California and will be expanding to more markets in the United States and Europe.

For more information or to arrange an interview with Elias Chavando, CEO Rentus, contact Catherine Bradley with Shirley & Banister Public Affairs at (703) 739-5920 or cbradley@sbpublicaffairs.com.

Where is the Phone Book when we need it?

Not too long ago, the most effective way to advertise locally was the Phone Book, or “Yellow Pages,” as we used to call it. It was simple and you only had to worry about local advertising once a year. As a business owner, you would select the size of your business add, sign a yearly contract and that was it. The phone would ring and customers would walk in.

The size and position of your ad in your category determined how much business you would have that year. Businesses with long standing relationships with the book, and page or two-page long ads had preference over other ads in their category, but even with a small budget, any business could get in.

However, there were many disadvantages. First, you had to deal with the arrogance of the sales person. These people were not really sales people, they were order-takers with a lot of power. I remember vividly one year in the early 90’s when the owner of the business that I managed got into an argument with the Phone Book sales person. For “some reason” our add did not make the book that year. It was a painful 12-month period with very little business.  Secondly, if your advertising was placed on the wrong side of the page or on the inner lower corners, your customer traffic would be reduced.  Thirdly, there was very little you could say about your business even in the whole-page ads.

Today, Phone Books are either non-existent or irrelevant. At my home, they go from the front porch to the recycling bin in about 30 seconds flat.

Businesses today are stuck with the Internet, fliers, door-hangers, coupon books and a few local newspapers. Perhaps the Internet is the most effective way to advertise locally but definitely not the easiest or the cheapest. People type keywords in Google and if your business does not show in the first page of the search results, you basically don’t exist. So, you need to bid for the precious 10 ads appearing on the first page. As attractive as “pay per click” may sound, it is expensive and time consuming to set up a campaign. For some businesses, setting up a successful AdWords campaign and monitoring and analyzing traffic, conversions and leads can be a full time job.

Oh yes, I almost forgot, your business needs a professional website, preferably one that works well with mobile phones, a Facebook page, and pages and profiles with frequent updates in Twitter, Foursquare, Pinterest, Linkedin, Google+, and updated listings in all of the online directories.

You also have to take care of what your customers, disgruntled ex-employees and competitors will post about your business on review sites like Yelp. As unbiased as Yelp and Angie’s List claim to be, one can assume that the businesses that pay them for advertising look better than the ones that don’t. Not necessarily because they will help you erase bad reviews, but because any business, regardless of their “rating,” can buy a prime position on the page.

In the social media era, we strongly believe that the power of communities dominates the Internet. For the rental industry, we are aggregating the inventories of the best rental companies into one convenient website, Rntus.com. At Rntus.com rental companies and anyone with equipment, tools, cameras, sporting equipment and party equipment can list their items for rent for free. Rntus.com also allows its users to create their own webpage and a highly sophisticated communications platform in which owners and renters can communicate with each other privately.

Rntus.com also serves as a very effective and easy inventory and reservation system. It manages security deposits, payments, extra charges, credit card fees and the entire transaction. Both owners and renters are verified and matched to each other based on their particular needs.

People searching for items to rent will find listings at Rntus.com in the first page of their Google search. For rental companies, this is a blessing as they not only get leads, but they also get confirmed and paid customers on their email. Rental companies not included in Rntus.com will have to continue managing their advertising on their own.

Just like uBer transformed the antiquated taxi industry and created thousands of income generating opportunities for individuals, Rntus.com is helping rental companies conquer the Internet and prompting individuals to make money by renting stuff they already own. Users are able to rate each other, and a community of doers, movers and shakers is growing.

Local advertising will continue to be a challenging endeavor for Rental Companies, but Rntus.com provides an effective solution that allows companies to concentrate on what they do best, provide excellent service to their renters. Rntus.com manages the advertising.


by: Elias Chavando


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